IDENTIFICATION OF MATERIALS IN COFFEE PACKAGING: VISUAL SYMBOLS OF SUSTAINABILITY AND CONSUMER CO-RESPONSIBILITY
IDENTIFICAÇÃO DE MATERIAIS NAS EMBALAGENS DE CAFÉ
Keywords:
Materials, design and sustainability, coffee packagingAbstract
The variety of materials used without proper identification, along with the presence of visual elements that imply sustainability in coffee packaging that cannot be recycled, prompted the proposal of alternatives to enhance consumer choice (UNEP, 2017) by considering processes with positive impacts for producers, consumers, and the environment.
References
FORMIGA, E. Símbolos gráficos: métodos de avaliação de compreensão. São Paulo: Blucher, 2011.
RØPKE, I. Sustainable consumption: transitions, systems and practices. In: MARTÍNEZ-ALIER, J.; MURADIAN, R. Handbook of Ecological Economics. Northampton: Edward Elgar, 2015.
SOUSA, M. M. M. de; CARVALHO, F. M.; PEREIRA, R. G. F. A. Colour and shape of design elements of the packaging labels influence consumer expectations and hedonic judgments of specialty coffee. Food Quality and Preference. 2020, 83. DOI 10.1016/j.foodqual.2020.103902
TEIXEIRA, F. G.; ITO, D. Tipos, formatos e terminologia. In: SARANTOPOULOS, C. I. G. L.; TEIXEIRA, F. G. Embalagens plásticas flexíveis: principais polímeros e avaliação de propriedades. Campinas: ITAL/CETEA, 2017.
UNEP – United Nations Environment Programme (2017). Guidelines for Providing Product Sustainability Information: Global Guidance on Making Effective Environmental, Social and Economic Claims, to Empower and Enable Consumer Choice. http://hdl.handle.net/20.500.11822/22180.
VELASCO, C.; SPENCE, C. Multisensory product packaging: an introduction. In: VELASCO, C.; SPENCE, C. (org). Multisensory packaging: designing new product experiences. Cham, Palgrave Macmillan, 2018.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Andre Mol

This work is licensed under a Creative Commons Attribution 4.0 International License.
Creative Commons Copyright Notice
Attribution 4.0 International