SUSTAINABLE PRODUCT SERVICE SYSTEMS DESIGN: TOOLS FOR STRATEGICS ANALYSIS

Aguinaldo dos Santos, Naotake Fukushima

Resumo


The present paper discusses the tools for phase of Strategic Analysis for the process of Sustainable Product-Service System Design. It explores the cumulative experience obtained at the Design & Sustainability Research Center of UFPR, on case studies developed with companies on the period between 2006 to 2016. When compared with the MSDS Method the case studies presented a stronger emphasis on tools derived from administration (ex: Ansoff matrix, BCG matrix, Canvas, SWOT chart, Slack matrix, Polarity Diagram) and, very importantly, from the service design community (ex: bluepring, customer journey, touchpoint matrix).


Palavras-chave


PSS Design, Strategic Analysis, Service Design, Strategic Design, Tools, Method

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Referências


AMARAL, D. C. & ROZENFELD, H. Integrating new product development process references with maturity and change management models. International Conference on Engineering Design, ICED`07, Cite Des Sciences et de L´Industrie, Paris, France, 2007.

ROBSON, C. & McCARTAN, K. Real World Research, 4th Edition, Wiley, 2016.

ROZENFELD, H. . Reference model for managing product development. In: Günther Seliger. (Org.). Sustainability in Manufacturng. 1 ed. Berlim: Springer, 2007, v. , p. 193-206.

VEZZOLI, C.; KOHTALA, C.; SRINIVASAN, A.; DIEHL, J.C.; FUSAKUL, S. M.; XIN, L.; SATEESH, D. Product-Service System Design for Sustainability. Greenleaf, 2014.

YIN, R. Case Study Research: Design and Methods (Applied Social Research Methods), SAGE Publications, Inc; 4th edition, 2008.




DOI: https://doi.org/10.29183/2447-3073.MIX2017.v3.n4.149-156

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Direitos autorais 2017 Aguinaldo dos Santos